Tougher Year in 2024？How to Overcome and Propel？

Published: Wed, 09/20/23

Is 2024 a crisis year?

What is the best strategic plan in order to strive and thrive?

As the two greatest powers in the world are on the brink of going to war with each other, many are worried about the impact of the conflict especially in economic damages such as supply chain and trade. How will it affect Southeast Asia and, Malaysia as a strategic neighbour to Singapore, how can they ride on the ‘friendshoring’ trend and benefit each other?

Many economists are less optimistic about the outlook for the year ahead, if a company wants to stay competitive in the industry, it must create and execute a strategy that is good and sound. An effective cash flow management is the key to thrive!

A successful entrepreneur always keep his focus on cash flow planning and manage his capital allocation to the right investment. This is how one gets a better return with limited resources during bad time.

Topic 1： Are We Heading towards a Recession?

1. With market expectations evolving towards higher terminal interest rates in most major economies, there is a growing risk of a significant slowdown in the global economy. This evolving market expectation presents challenges to economies worldwide, with emerging markets particularly susceptible to capital outflows and foreign exchange pressures.

2. In China, the post-Covid economic recovery appears to be losing momentum. The central bank's recent interest rate cuts in June have led to further depreciation of the RMB, causing increased market volatility.

3. Meanwhile, the Malaysian ringgit has been under pressure due to concerns about a global slowdown and the currency's strong correlation with the RMB. However, despite external pressures, Malaysia's growth momentum is expected to continue into 2024.

What You Will Learned?
1. Keep an eye on the latest global trends

2. Anticipate the implications for foreign exchange rate markets

3. Keep update of the latest forecasts for key currencies such as USD, CNY and MYR.

4. Understanding the potential risks and opportunities amid rising geopolitical tensions as China navigates the delicate transition.

Topic 2： How to Plan and Utilise Cash to Generate Biggest Return in Bad Time

1. Cash is king, analyse cash flow statements: Learn how to analyse and interpret cash flow statements.

2. Evaluate business health: Use cash flow analysis tools (CCC Tool, Liquidity Indicators [Gearing]) to understand the financial health and stability of a business.

3. Manage and solve your cash flow issue: To understand effective cash flow management techniques (7 Engines)

What You Will Learned?

1. Master your 6-month cash flow

2. Cost Optimization

3. Shorten Cash Conversion Cycle

4. The Power of One to generate biggest profit and cash

Topic 3：If You Are Planning to Expand Your Business , One of The Way is Through Export

To go through the export journey, you may feel it may be tough as you need to know the steps and how to get potential buyers.

All the steps will be well taken care and guided by Matrade.

It is free to apply as Matrade membership and you do not need to go through any 3rd party agency or consultant.

Matrade is not only helping in the export journey, and they do provide different grant and incentives to Malaysia entrepreneurs to expand their business to overseas.

YYC is a proud recipient of the Malaysian Brand.

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